Headless Commerce Services
Headless Commerce Development Services for Fast, Scalable Storefronts
We build headless storefronts that load fast, rank well and let your team ship changes without waiting on your platform. For 15 years House of Angular has built complex web applications and frontends for clients in the USA and Europe. We are Angular experts, and we build your storefront in the technology that fits your business: Angular, React and Next.js, Vue and Nuxt, or the stack your team already knows.
Book a free consultationTrusted us
What is headless commerce?
Headless commerce is an e-commerce architecture in which the storefront, the part customers see, is separated from the commerce engine that handles products, carts, orders and payments. The two talk to each other through APIs such as REST or GraphQL, so you can redesign the shopping experience, add channels or switch backends without rebuilding the whole store.
Composable commerce goes one step further: search, content, checkout and order management each run as a separate service you can replace on its own. Most brands start with a headless storefront and move toward a composable, MACH architecture in phases.
Our headless commerce services
Headless commerce consulting and architecture
We audit your current store, build the business case and design an architecture that fits your catalog, traffic and team. You get a clear recommendation: go headless, go composable, or stay on your current platform.
Headless storefront development
Custom storefronts in the framework that fits your team and roadmap (Angular, React with Next.js, Vue with Nuxt), with server-side rendering so product and category pages load fast and get indexed. Every storefront sits on a design system your team can extend.
Commerce platform integration
We connect the storefront to the platform you already use or help you choose a new one: Shopify Plus, BigCommerce, commercetools, Adobe Commerce (Magento), SAP Commerce Cloud, Medusa or a custom backend.
Headless CMS and system integrations
Contentful, Storyblok, Sanity or Strapi, so marketers publish landing pages without a deploy. We also connect ERP, PIM, OMS, CRM, search and payment providers through documented APIs.
E-commerce replatforming and headless migration
We move you off a monolithic platform in phases, usually starting with the storefront or checkout, and keep your SEO rankings and revenue safe along the way.
B2B headless commerce
B2B portals with customer-specific pricing, quick order, approval flows and account management, running on the same backend as your DTC store.
Performance and SEO optimization
Core Web Vitals, rendering strategy and structured data, so your store performs in Google and in AI search tools such as ChatGPT, Perplexity and Google AI Overviews.
Support and continuous development
After launch we stay on as your engineering partner, with a dedicated team or a fixed monthly support subscription.
When headless commerce is the right call
Your theme limits the UX your customers expect
Product pages, bundles, configurators or checkout steps that a SaaS template can't support without workarounds.
Slow pages cost you conversions and rankings
Poor Core Web Vitals on mobile hurt both sales and search visibility. A server-rendered headless storefront gives you control over every millisecond.
You sell in several regions, brands or channels
One commerce backend can serve several storefronts, a mobile app and marketplaces, and run B2B and DTC side by side.
Frontend changes wait for platform releases
With a decoupled storefront, your team ships UX changes on its own schedule.
You want a modern storefront before you replatform
Keep your current backend and replace the frontend first. The backend can follow later.
When to skip headless
A small, simple catalog, no in-house product team and no plans for new channels usually mean a well-tuned theme on a SaaS platform is the better investment. Our free e-commerce audit gives you an honest verdict.
Get a free e-commerce audit →Benefits of headless commerce
Faster storefronts
Server-side rendering and edge delivery shorten load times and improve Core Web Vitals.
Full design freedom
Build the shopping journey your customers need, not the one a template allows.
Faster releases
Frontend and backend teams deploy independently.
Omnichannel from day one
One commerce backend serves web, mobile apps, kiosks and marketplaces.
Replaceable building blocks
Swap search, CMS or payment providers without starting over.
Visible in Google and AI search
Clean URLs, structured data and indexable product pages for search engines and AI assistants.
Why brands choose House of Angular
USA, Germany, UK, Norway, Belgium
Who have coded in Angular since its release
Building complex web applications and frontends
Angular experts, any frontend technology
We pick the frontend together with your team, based on your platform, your developers and your roadmap.
Angular for large, long-lived storefronts
Built-in SSR and hydration, Signals, strict TypeScript and one opinionated architecture that new developers pick up quickly. Angular is our deepest expertise: our team includes Mateusz Stefańczyk, Angular Google Developer Expert, and runs angular.love, a 20,000-member developer community.
SAP Composable Storefront (Spartacus)
SAP's official storefront for SAP Commerce Cloud is built with Angular, so enterprise teams on SAP get specialists in the exact stack they run.
React and Next.js, Vue and Nuxt
For 15 years we have built complex web applications and frontends in more than one framework. When React or Vue fits your team better, we build with it, to the same engineering standards.
Platform-native storefronts
Shopify Hydrogen or BigCommerce Catalyst when staying close to the platform's own tooling makes sense.
Already standardized on a stack?
We join your existing codebase and work within your conventions.
Frontend development services →Headless commerce platforms and technologies
Commerce platforms
- Shopify Plus
- BigCommerce
- commercetools
- Adobe Commerce (Magento)
- SAP Commerce Cloud
- Medusa
Headless CMS
- Contentful
- Storyblok
- Sanity
- Strapi
Frontend
- Angular (SSR, Signals)
- React and Next.js
- Vue and Nuxt
- Shopify Hydrogen
- TypeScript, Nx
Integrations and cloud
- GraphQL and REST APIs
- ERP, PIM, OMS, CRM
- Search and payments
- AWS, Google Cloud, Azure, Vercel
Not sure headless fits your store?
Our free e-commerce audit checks speed and checkout and gives you a headless verdict.
How we deliver headless commerce projects
Discovery and audit
Goals, current platform, traffic, integrations and an SEO baseline.
Architecture and platform choice
Target architecture, API contracts and a migration plan.
UX and design system
Storefront UX, components and WCAG 2.2 AA accessibility.
Build and integrations
Storefront, CMS, commerce and back-office integrations in two-week sprints.
QA and performance
Automated tests, Core Web Vitals, SEO and redirect checks before go-live.
Launch and growth
Phased rollout with monitoring, then conversion work and new features.
What our clients say
“Working with House of Angular has been a fantastic experience. Their team is professional, skilled, and proactive — by far the best Angular experts we've worked with.”
“Together with House of Angular, we have been working on the development of our product. The skills and quality of the developers are exactly what we needed. We have gained invaluable knowledge, and the quality of our product has soared.”
“We have been working with the team at House of Angular for over 2 years and will continue to work with them into the future.”
“We've had a long-lasting partnership with House of Angular. They are the best Angular specialists I have been working with.”
Headless commerce FAQ
What is headless commerce development?
Building a custom storefront that is decoupled from the e-commerce backend and connected to it through APIs. It covers architecture, frontend development, platform and CMS integration, and performance optimization.
What is the difference between headless and composable commerce?
Headless separates the frontend from the backend. Composable commerce also splits the backend into independent services, such as search, CMS, checkout and order management, that you can replace one by one.
Do I need to replatform to go headless?
No. You can keep Shopify, BigCommerce, Adobe Commerce or SAP Commerce Cloud and build a new headless storefront on top. Replatforming can follow later, in phases.
Is headless commerce good for SEO?
Yes, if the storefront uses server-side rendering, clean URLs and structured data. We build storefronts with SSR in Angular, Next.js or Nuxt, so every product page is fast and indexable.
How long does a headless commerce implementation take?
It depends on the platform, the number of integrations and the size of your catalog. After discovery you get a timeline and a cost range for your project.
How much does headless commerce cost?
Cost depends on integrations, markets and custom features. After the first call we give you a cost range and recommend the engagement model that fits your budget, with no obligation.
Can you build a headless storefront in Angular for SAP Commerce Cloud?
Yes. SAP Composable Storefront (Spartacus) is built with Angular, which is our core expertise. We build, extend and upgrade Angular storefronts for SAP Commerce Cloud.
Do you only build headless storefronts in Angular?
No. Angular is our core expertise, but we have built complex web applications and frontends for 15 years and work in any modern stack, including React, Next.js, Vue and Nuxt. We recommend the technology that fits your team and platform.
Who should not go headless?
Stores with a small catalog, a single channel and no in-house development capacity usually get a better return from optimizing their current theme.
Ready to go headless?
Tell us where your current storefront is holding you back. In a free 30-minute call we review your setup and recommend the next step: headless, composable or staying where you are. No cost, no NDA, no sales reps.
- No cost
- No NDA
- No sales reps
Angular.love Tech community 20 000 members
We established a community around the technology we love: Angular.love.
- Google Developer Expert on board (Google partnership program)
- Talks at 20+ conferences and meetups across Europe and the US
- Open-source project contributors
- Angular Hero of Community 2021
Our experts share their knowledge with the Angular community and give technical talks at meetups and conferences in Poland, Norway, Germany, Italy, and the UK.